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Diva Car Insurance Review

Please note that this is our Diva car insurance review. If you want to compare quotes, including from Diva car insurance, please use our 'Diva Car Insurance' link above.

Diva ia the women car insurance brand of Swinton Insurance. Swinton started up in the 1950s and was the first to present TV car insurance commercials in this country.

Swinton, that later developed the Diva brand to compete with other women-only brands, was in private ownership until 1991 when they were acquired by Sun Alliance.

The French insurance group, La Mutuelle du Mans Assurances (MMA) bought them in 2001. The following year, Swinton bought Colonnade Insurance, adding 88 to Swinton's 260 branches.

Since then, Swinton / Diva  has acquired several other insurance providers, including 442 Budget Retail branches.

The Diva brand, like other women-only car insurers will be adversely effected by the ECJ ruling that bans use of gender to calcualte premiums after 21 December 2012.

On this site, women-only brands have never been able to compete favourably with other services here and we stopped working with them directly although they are checked by our price comparison site partners.

The above Diva car insurance review, although believed to be correct, does not take account of any changes that may have occured since the review was written.

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